When you open the newspaper, everything seems negative, but complaining is a diagnosis without a cure. In this episode, we discuss why the best changes come from strength, not from crisis: Those who only act when it hurts have the least room to maneuver. We’ll look at a few examples and discuss how the company’s self-image has evolved - moving away from simply “we deliver excellent results” toward “we understand the pharmaceutical world.” It is precisely this domain expertise that is more important than ever.

Chapters

00:00:44 Good Economic News and the Company's Order Situation
00:01:55 The Roof Analogy: Maintenance vs. Massive Change
00:03:24 Proactive Shaping
00:05:26 Mindset and Contrasts: Problem Focus vs. Solution Orientation
00:07:32 Managing Risks Using Kodak as an Example
00:09:03 Evaluating Internal Company Actions and Product Ideas
00:10:43 Merging Departments and the Value of Strategy Retreats
00:11:45 Shifting the Focus to Pharma IT and the Role of the Innovation Unit
00:13:50 The Major Reorganization and Bets on the Future
00:15:48 Change as a Process Compared to Other Industries
00:16:32 The Challenging yet Vital Role of the Internal Maverick
00:18:52 Reviewing the Last 5 Years and Qualitative Growth
00:19:49 Conclusion: Constantly Questioning, Motivating

Change before you have to?!

Chapters